Social media became a part of our life when for the first time a completely different application launched. Facebook provided people to connect with each other throughout the world. For a time period where calls were so expensive and international calls were even difficult appears an application where people could connect throughout the world on internet.
Time passed and within this time many applications were launched which were basically messaging or calling applications. Some got a relative recognition for a small period of time but Facebook remained dominant. Then a new application was launched Instagram. People tried it and loved it.
But the biggest twist happened that people remained stick to it. It was seen that people were leaving their Facebook accounts and were more active on Instagram. Also new comers were more likely to make their account on Instagram. This where the Facebook era finished and a new era or Instagram started. Today Instagram is the number one social media application. Why? Well because of several reasons
People always expect something different and unique when a new application enter the market. That’s the key to make your place in market and to maintain it. Instagram made it place in market because it introduced people a platform where they can share pictures and videos all around the world.
Basically it was made for this purpose. Then direct messages and stories and other features were added to it. So people don’t have to use multiple applications for multiple purposes. However some people put privacy on pictures so that only their friends can see it. Still there are tools like instaviewy which can work from getting business from private Instagram users.
They can complete their activities at one platform which keep people stick to one application. You want to text someone it has the features. You want to upload stories it has the feature. Even voice recording and live videos can be shared on it.
The biggest issue with Facebook was its privacy policies. People were getting frustrated due to breach of their private content. A Facebook account was so easy to hack. Your pictures and videos were not safe. Even this is the reason many people left it. Whereas Instagram provided a platform which was very secure.
Obviously you are sharing your pictures and videos and you don’t want anyone else to see them without your consent if an application can’t manage this why would you use it. That’s why people trust Instagram. Because the privacy policies it provide are very strong. Even if you’ve forgotten your password you can recover it. Or if someone has hacked it you have the authority to recover it.